SMRT Systems has been a trusted option for dry cleaners since 2015. Laavo takes a different approach: simpler setup, lower price, and WhatsApp notifications built in.
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Quick verdict
Pick SMRT Systems if: Dry cleaners who place a premium on customer support quality and want a vendor with deep industry roots, particularly if active pickup/delivery routing is a core part of the business
Pick Laavo if: you want the simplest setup, the lowest price (€10/month), and WhatsApp notifications — with a 3-month free trial and no credit card required.
Both work well for: single-location dry cleaners managing orders, customers, and day-to-day shop operations.
Based on publicly available information as of 2026-04-17.
SMRT Systems is priced at $75 per user/month — a team of 3 would pay $225/month. Sourced from Capterra and GetApp (Apr 2026). Verify current rates at smrtsystems.com.
We think Laavo is the better fit for most independent dry cleaners — but these are genuine advantages worth knowing before you decide.
SMRT Systems holds a 4.9/5 rating across 117+ verified reviews as of April 2026 — among the highest scores of any dry cleaning software. Reviewers consistently highlight support quality, which includes 24/7 live phone access. That level of support availability is genuinely rare in SaaS products and matters most during busy periods when something goes wrong.
SMRT's founder operated an actual dry cleaner before building the software, which shaped its feature set around real operational patterns. The delivery routing system automatically generates optimised routes rather than just letting you enter and optimise manually — a meaningful workflow difference for shops with dense route coverage across a city.
With Series B+ funding and approximately 70 employees, SMRT has significant resources behind active product development. Its modern tech stack (React, GraphQL, AWS) positions it well for ongoing investment. For shops concerned about long-term vendor stability, that's a factor worth knowing.
Numbers and specifics — not adjectives.
SMRT Systems charges $75 per user per month. A small team of 3 staff costs $225/month; a team of 5 costs $375/month. Laavo's €10/month covers up to 10 users — the saving grows as your team grows.
Laavo's price doesn't increase as you hire staff. At SMRT's per-user model, every new employee added to the system raises your monthly bill. Laavo supports up to 10 team members for the same €10.
SMRT offers a free trial of unspecified length. Laavo's 3-month trial is among the longest in the category — a full quarter of real business activity before any payment is due.
Laavo's one-click WhatsApp flow works at no extra cost with no API setup. WhatsApp is not listed as a notification channel on SMRT's current site.
Laavo supports 10 languages. SMRT Systems supports 5 (Arabic, English, German, Norwegian, Spanish) based on their site and third-party listings.
or €96/year · 3 months free
Starting price
View SMRT Systems pricing →SMRT Systems is priced at $75 per user/month — a team of 3 would pay $225/month. Sourced from Capterra and GetApp (Apr 2026). Verify current rates at smrtsystems.com.
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